Tilda.
The First AI
To Battle Against
Climate Change

Unlike any other tech giant in the world, LG has decided to take a stand against climate change by using AI to rally the younger generation to pay close attention. Working with a boutique fashion brand, Greedilous, to turn Tilda's vision into designs, Tilda launched a complete fashion collection at New York Fashion Week.

Launching a fashion
collection created by an A.I.



How We trained an A.I.
to solve problems with visuals


Credit:

YGP:
Executive Creative Director
Junghyun Keum

Creative Director
Sungkwon HA

Head Project Manager
Eunseo Park

Producer
Jungyong Choi

Director
Jiwon Kim

Assistant Director
Eunsu Ha

Creative Writer
Jooeun Baek

Copywriter
Hyojin Jeoung

Copywriter
Bareun Seo

Creative
Dasom Jung

Creative
Gaeul Lee

Creative
Unjong Yeo

Creative
Kyungeun Park

Creative
Jungseok Kim

Creative
Minyoung Ahn

Creative
Bokyung Kim

Motion Graphic Designer
Sura Jang

Motion Graphic Designer
Sori Koo

2D Compositor
Keumil Lee

COO
Byungjoo Jeon

Account Manager
Buyong Kim

Account Manager
Seeing-Gu Kang

Account Manager
Yu-Jeong Hwan

Working Dead:
Art Director
David Kang

Illustrator & Graphic Designer
Bomi Kim
Minji Baek

Glad:
Sound Supervisor
Hyunsung Chung

Sound Supervisor
Seyoung Choi

Sound Designer
Gangmin Kim



Awards:

2022 Adstars:
Finalist : Design - Identity Born From Data
Finalist : Self-Promotion - Identity Born From Data
Finalist : Promotion - Identity Born From Data

2022 New York Festivals
Gold : The future now : Tilda - The First AI to Battle Against Climate Change
Silver : The future now : Tilda - Identity Born From Data
Finalist : Small Agency : Tilda - The First AI to Battle Against Climate Change
Finalist : Small Agency : Tilda - The First AI to Battle Against Climate Change

2022 Korea Advertising Awards:
Gold : Innovation : Tilda - The First AI to Battle Against Climate Change
Silver : Promotion : Tilda - Identity Born From Data

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